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The Mother of All Roadtrips: 2012 National #HerHighway Drive for Breast Cancer Awareness

About 1 in 8 U.S. women (just under 12%) will develop invasive breast cancer over the course of her lifetime. –

I am so honored and excited to announce I have been chosen to participate in the 2012 National #HerHighway Drive for Breast Cancer Awareness. HerHighway is a team of female automotive and lifestyle experts on a mission to empower women with bumper-to-bumper automobile knowledge and everything along the way. Drivers will be made up of teams of automotive specialists, race car drivers, breast cancer survivors and the social media elite (myself included!!) who will be making an 8 day drive across the country from Los Angeles to New York City. 

The schedule will be grueling and 4 women who have never met before will be asked to share 8 hours a day in close quarters with not much more than the shirts on our backs (ok, so I’m allowed to bring a carry on sized bag – but seriously, that will barely hold my camera gear!)

It’s likely that someone will run out of clean underwear before we reach Philly, wake up with a mustache drawn on their face, or a favorite shoe will be left behind.

It’s even liklier that lifelong friendships will be made and memories of a fantastic adventure will be forever etched into the Summer of 2012.

I invite, no, I implore all of you to follow along with me on this fantastic adventure. I’m in a unique position to be able to volunteer my time to complete the Her Highway drive from start to finish. I’ll be photographing, Tweeting, Facebooking, Instagraming and Foursquaring my little heart out so that you can experience as much of this amazing journey with me as possible. So while we all can’t drive from LA to NYC, you can still follow the event from home on twitter @herHighway (be sure to use the #HerHighway hashtag!) and Facebook – and support us along our journey.

Our starting line begins September 25th where we will leave my lovely home town, Los Angeles CA headed towards The Big Apple. Along the way we will be stopping in select cities and tweeting from restaurants, stores, service centers and hotels. If we are stopping in your city – we’d love to have to come out and meet us!!

  • September 25th leave LA – Vegas, NV – Salt Lake City, UT
  • September 26th leave Salt Lake City UT – Grand Junction CO – Denver CO
  • September 27th leave Denver CO – Colby KS – Salina KS
  • September 28th Salina KS – Kansas City MO – St. Louis MO
  • September 29th St. Louis MO – Bloomington IL- Chicago IL
  • September 30th Chicago IL – Indianapolis IN (special event)
  • October 1st Indianapolis IN – Columbus OH – Pittsburgh PA
  • October 2nd Pittsburgh PA – Philadelphia PA – NYC, NY Finish Line

Please take a moment to meet all the amazing women who have volunteered their time to do the drive and feel free to retweet us and even suggest places to stop along the way.

Breast cancer doesn’t discriminate against age, race, gender or income. This makes awareness that much more important.

  • Besides skin cancer, breast cancer is the most commonly diagnosed cancer among American women. Just under 30% of cancers in women are breast cancers. 
  • In 2011, there were more than 2.6 million breast cancer survivors in the US.
  • For women in the U.S., breast cancer death rates are higher than those for any other cancer, besides lung cancer. 
Please help us kick off October, Breast Cancer Awareness Month, with as much support as we can by rallying for the 2012 National #HerHighway Drive for Breast Cancer Awareness. All you have to do is follow me on Twitter (@SurfnSunshine), Facebook and Instagram – I would LOVE to hear from you!
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Jeana S

Jeana S

Research lab rat turned travel mom, Jeana S writes about gadgets, tech, entertainment, weddings and of course, travel. When she's not using her powers for social good, she enjoys photography, cooking and playing robots with her son. On occasion, you may also find her crocheting cute things to hide in Ben's underwear drawer.


  1. September 10, 2012 at 3:00 pm — Reply

    Can’t wait to follow the hashtag and your journey! What an amazing, once in a lifetime, experience! Have a blast!!!

    • September 10, 2012 at 3:22 pm — Reply

      Thanks Becca!

  2. September 11, 2012 at 10:11 am — Reply

    What a great event for an amazing cause!!! I’ll be sure to follow along and RT! :)

  3. September 13, 2012 at 7:28 pm — Reply

    Thanks for linking up at #TuesdaysTravels. What a wonderful cause!

  4. September 14, 2012 at 7:14 am — Reply

    I can’t wait to meet you!!

    • September 14, 2012 at 7:29 am — Reply

      Yay – me too!!

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