Blogging

How to successfully manage a multi-author blog with Coschedule

Over the last five years, Surf and Sunshine grew from a venture into the unknown to a full-time job depending on a team of talented contributors lending their voices on topics such as travel, entertainment, technology, DIY, parenting, and recipes. I’ve said time and again that my success would not be possible without them but managing the volume of content necessary for a blog of this size is not without challenges. Balancing content, meeting deadlines for clients and trying to efficiently manage a multi-author blog without losing your mind is a time-consuming process that can quickly fall apart. It’s these challenges that had me seeking out a better way to organize and keep track of work flow while managing both my blog editorial calendar and my team. Over the years we have tried, without long-term success, a variety of self invented management solutions including spreadsheet and email based organizational systems, all of which still kept us scattered and often dropping the ball.

CoSchedule for multi author blog wordpress

While most people know and use CoSchedule for it’s social media scheduling and analytics, what appealed to me most about CoSchedule was it’s powerful work flow tools. Unlike other blog content planners, it offers so much more than just the ability to assign a task to authors. CoSchedule allows me to plan and keep track of the progress all of my blog content in one place.

It begins syncing my WordPress blog and social profiles, installing a plugin and then building my team. I can simply invite my writers to join my calendar and link their newly created CoSchedule accounts (needed to view their own CoSchedule dashboards and receive email notifications of comments or tasks due) to their existing author account on my WordPress blog. I can assign them as a standard User or if a more restricted access is needed, Guest.

multi author blog manager coschedule

After adding my team, it’s simply a matter of content planning. After scheduling an idea, pitch or client assignment to the calendar I can then assign that content to a writer. From there we can choose to write the content in WordPress, Evernote, Google Docs, or even CoSchedule’s custom editor. There’s even a handy headline (or title) analyzer that will automatically help you write better, more attractive headlines by scoring your overall headline quality and rating its ability to result in social shares, increased traffic, and SEO value.

Once content has been created it goes into what I like to call the management phase. Here I can assign tasks to one or more individuals (great for team based projects), leave comments that get auto emailed to the users following the assignment and even contribute to the development of content by assigning instructions of contributing key information such as photographs or guidelines to team members. Once content is published, we can schedule multiple social media shares and monitor traffic and share analytics right from the CoSchedule master calendar.

multi author blog manager coschedule

As a travel blogger it’s often necessary to change my calendar on the fly while I’m in remote locations. CoSchedule also makes adjusting so EASY with a drag and drop feature. I literally just drag and drop my content to change my publish dates. The marketing calendar automatically moves the deadlines for tasks and social media schedule so I don’t have to spend time manually rescheduling anything. A DREAM!!!

It’s also necessary to rely on my team to ensure content is written, published and shared while I’m traveling. CoSchedule makes it convenient because we can predetermine due dates and plan social shares that will automatically happen after the article is posted with no further effort from anyone!

multi author blog manager coschedule

With CoSchedule we can also share guest posts, videos, photos and more. Once content has been shared, we can review them to monitor/prove ROI, increase traffic of simply see what’s working for us and what isn’t. Did we try a new hashtag? Share at a different time of day? CoSchedule lets us see how we’re performing.

The beauty of CoSchedule is that it offers a streamlined experience allowing you total management of your blog from a single service while still offering the flexibility necessary to run your business your way.

This post contains affiliate links. All opinions remain my own.

How to successfully manage a multi-author blog with Coschedule #blogging #resource #howto
Jeana Shandraw

Jeana Shandraw

Rarely caught without a camera, Jeana is an adventurous traveler with a passion for people, cultures and food that has led her to 38 countries in 5 years. When she's not using her powers for social good, she enjoys photography, cooking and building LEGOs with her son. On occasion, you may also find her crocheting cute things to hide in her husband's underwear drawer.

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22 Comments

  1. April 19, 2016 at 3:13 pm — Reply

    Thanks for the awesome post about CoSchedule! We loved reading it! :)

  2. April 14, 2016 at 12:10 pm — Reply

    This is REALLY awesome! I can’t wait to look into this more so I can use it for my blog team!

  3. April 14, 2016 at 4:55 am — Reply

    I’ve considered trying CoSchedule, but held off. I think it’s time to really engage and sign up to see how it can help!

  4. April 13, 2016 at 9:09 pm — Reply

    Great information. My friend and I considered doing a joint project. I wasn’t sure what that would look like. This helps a lot!

  5. April 13, 2016 at 6:36 pm — Reply

    I use co-schedule but not for a multi-person blog. I can see how it can be helpful

  6. Melissa Bernardo
    April 13, 2016 at 12:30 pm — Reply

    This is a great informative post. Thank you for sharing!

  7. April 13, 2016 at 10:28 am — Reply

    I currently have 3-5 people working for me as well and it’s crazy to think that I need them, but I do!

  8. April 13, 2016 at 7:27 am — Reply

    This is great information. If everyone come together its possible. the right tools and resource you on the ball keep up the good word.

  9. ron leyba
    April 13, 2016 at 7:24 am — Reply

    Co Schedule is truly amazing. I tried it and truly impressed with its features.

  10. Rosey
    April 13, 2016 at 5:14 am — Reply

    It’s always wonderful to find a way that works. I’m glad you found yours.

  11. Elizabeth O.
    April 12, 2016 at 11:49 pm — Reply

    That’s simply amazing. I don’t really handle a multi-author blog, but it’s great to learn these things. I always wondered how other bloggers manage to do it. Thanks for sharing this information!

  12. April 12, 2016 at 8:00 pm — Reply

    Scheduling is so so so important!! I am to OCD to turn blog control over to anyone but I applaud anyone who can!

  13. April 12, 2016 at 5:07 pm — Reply

    This is helpful. My daughter and I started blogging together recently and we still don’t have it down to a science.

  14. April 12, 2016 at 4:32 pm — Reply

    This is a great tool for managing numerous writers. I like how it integrates social media posts as well.

  15. robin masshole mommy
    April 12, 2016 at 12:48 pm — Reply

    I Have heard good things and bad things about coschedule. I am not at the point of needing this yet because I can post manually, but maybe someday.

  16. April 8, 2016 at 3:32 pm — Reply

    This is a very good guide! I’ve been thinking of inviting other authors to my blog and been planning it for a month now. Theses tips would really come in handy! Thank you for sharing!

  17. Ann Bacciaglia
    April 8, 2016 at 10:37 am — Reply

    This is great information. It can be a lot of work to manage a multi author blog.

  18. Kathy
    April 8, 2016 at 7:42 am — Reply

    This is a wonderful post. Lots of helpful tips. I own my blog myself, but I could imagine how well it may work with more than one owner. I know it could get hard too.

  19. April 8, 2016 at 1:05 am — Reply

    I have a few contributors on my site but so far things haven’t gotten out of control. I post everything to my brands social media. I try to just publish an article a day.

  20. April 7, 2016 at 6:18 pm — Reply

    While blogging alone can be overwhelming sometimes, I can’t even begin to think about having a multi-author blog. Although this info makes it seem not quite so intimidating.

  21. April 7, 2016 at 5:36 pm — Reply

    This is a great guide for bloggers looking to add writers. I have several on my blog as well and it is nice for us each to have our own identity. I have heard co schedule is great.

  22. April 7, 2016 at 3:39 pm — Reply

    This is such a great post. I love coschedule, but as a solo blogger, I didn’t really know that you could do the whole mutli-author thing. Love it.

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